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Participation key in 2010 census for NYC

With the next census to be conducted in 2010, Mayor Michael R. Bloomberg has created the New York City 2010 Census Office to raise awareness and encourage participation of New Yorkers in the upcoming census. According to recent data, in July 2008 there were 8,363,710 people living in New York City, which is a four percent more people as recorded in 2000.… 11 Comments

Infomercial product sparks social movement

The blanket that has sleeves now has it's own pub crawl in cities around nation

The Snuggie infomercials first aired on late night T.V between 1 a.m. and 6 a.m. and only grabbed the attention of those with severe insomnia or those pulling all nighters for papers due the next day. Although unlike any other infomercial product, the Snuggie has sparked a social movement across the country.… 5 Comments

West Side Story, 50's Musical Ahora En Espanol!

In 1957, a show called West Side Story opened on Broadway. The story was sort of a reinvention of "Romeo and Juliet" between two lovers from opposing gangs - the Sharks and the Jets. With the book written by Arthur Laurents, music composed by Leonard Bernstein and lyrics written by Stephen Sondheim, this musical became an instant hit.… 2 Comments

Ad Team reaches out to students, combats college alcoholism

Students of the Pace-NY Advertising Team have launched a new initiative to combat dangerously high levels of alcohol consumption on college campuses around the country. To coincide with a campaign developed for the American Advertising Federation's National Student Advertising Competition (NSAC), Pace-NY Ad Team has launched a national social media initiative to unite students who have "had enough" of excessive drinking.… 1 Comment

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